What to put in an AI website prompt
A prompt is the brief you give the AI. Asking for a beautiful website leaves the important decisions open: what you sell, who buys it, what it costs and where the main button goes. A useful brief settles those decisions before generation. You do not need technical terminology; you need information a visitor can act on.
| Part | What to specify | How to check it |
|---|---|---|
| Offer | Your service or product and its actual terms | A visitor can explain what they get |
| Audience | Who visits and what they need to know | The page answers that customer's questions |
| Action | A call, email or message to your destination | The button opens the right contact |
| Materials | Real prices, photos and work samples | Every factual claim has a source |
| Structure | The sections you need and their order | There are no empty sections or unwanted features |
| Definition of done | Phone layout, readability, links and factual accuracy | Each item has been checked manually |
Give the AI materials you intend to use on the website. If a price, opening time or testimonial is not confirmed, explicitly ask it to leave that information out. Replace the bracketed fields in the templates below with your own facts. Add contact buttons only after supplying the real destination.
A reusable landing page prompt template
Create a one-page website for [business and service].
Customer: [who visits and the problem they need solved].
Main action: [call / message / ask about availability].
Verified facts: [name, location, services, prices, opening hours].
Materials: [my photos and work samples, with explanations].
Structure: offer and main button, services, terms and prices, process, examples, questions and contact details. Ask me about missing facts or leave the relevant section out.
Design: [two or three visual references], a quiet background and readable text. The phone layout must have no sideways page scrolling or buttons covering the copy.
Do not invent reviews, awards, numbers, discounts or guarantees. Do not add payments, accounts or a form that pretends to submit. Create a contact link only from the destination I supply.
First propose the structure and list missing information. Build the first version after the structure is agreed.1. A website prompt for a beauty salon
A salon page should help visitors choose a service and understand how to book. Actual work samples, appointment durations and prices are more useful than unsupported claims of being the best. If bookings happen by message, label the button Message to book rather than implying an automatically confirmed appointment.
Create a website for [salon name] in [city, neighbourhood]. The audience is [description]. Use only the services and prices in my list: [list].
Include services, staff with verified details, my work photos, the booking process, address and questions about preparing for an appointment. Use my photo descriptions; do not present illustrations as actual client work.
Design: a light background, large photos and a restrained [colour] accent. Prices must be readable on a phone without zooming.
The main button is Message to book. Add the link once I provide the contact. Do not add an availability calendar, discounts or testimonials without source information.2. A website prompt for a cafe or coffee shop
Build a website for [coffee shop name]. Visitors should quickly find the menu, prices, address and opening hours. Current information: [insert list].
Open with a short description and a menu link. Follow with menu categories, my venue and drink photos, directions and contact details. Use only my photos; if one is missing, use a clean text section.
Use the map link I provide for directions. Add ordering contact details only if I supply them. Do not simulate delivery or payment processing.
Check long item names and prices on a phone. Do not invent ingredients, allergen claims, free delivery or customer reviews.3. A website prompt for a repair service
Create a landing page for [repair service] covering [city and actual service areas]. Customers need to know whether we handle their problem and how to arrange an inspection.
Include services, the enquiry process, confirmed diagnostic terms and contact details. Use prices from [list]; if a quote requires an inspection, say so. Do not invent a starting price.
Show my work photos with descriptions of what was repaired. Omit the section if no examples are available.
The main button is Discuss a repair. Do not promise urgent visits, 24-hour service or a warranty unless I provide those terms. Make the phone number tappable once I supply it.4. A website prompt for a consultant
Create a website for a consultant in [field]. The audience is [who seeks help]. Topics I work with: [list]. Experience and qualifications: [verified information only].
Structure: who the consultation suits, questions we can discuss, session format and duration, confirmed price, preparation and contact details. Explain what is outside the consultation's scope using my description.
Use a calm design with readable paragraphs and no distracting animation. Use the portrait I attach.
Do not invent certificates, client names or guaranteed outcomes. Omit testimonials and cases if none are supplied. The main button opens my contact to arrange a meeting; do not add online payments.5. A website prompt for a small product storefront
Create a storefront for [products]. Use my photos, names, specifications and prices from [materials]. Do not change the actual colours, included items or product properties.
Include categories, product cards, confirmed collection or delivery terms and contact details. Help visitors choose a product and ask the seller a question. Check availability buttons should use the contact destination I will supply separately.
On phones, cards must fit the screen and show complete names and prices. Do not add invented stock counts, order counters, a cart or payment processing without a working integration.
If delivery or return terms are missing, ask me rather than writing terms on the store's behalf.This storefront presents the range and connects a visitor to the seller. A complete online store with payments, stock management and automatic order processing is a different scope. Every required integration needs verification before launch; a cart that merely looks functional is not enough.
How to ask AI to revise a website
After the first preview, choose one problem. Name the section, describe what you see and specify what must stay. This makes it easier to judge whether a revision helped. Changing the offer, colours, structure and contact details at once makes the next result harder to assess.
On a phone, the price in the Services section runs outside its card. Fix the wrapping and card widths. Keep all service names, amounts, ordering and contact links. After the change, check the whole page for sideways scrolling.Rewrite only the opening section. A visitor should understand the service, location and how to get in touch. Use the facts in my brief. Remove vague promises and unsupported superlatives. Keep the remaining sections and design.Compare the page copy with the facts I supplied. List prices, deadlines, guarantees, reviews and numeric claims without supporting information. Do not replace them with new inventions. Suggest removing them or ask me for clarification.How to use the prompts in Cormak.app
- 1. Gather the factsWrite down the offer, audience, prices and contact details. Choose the materials to publish and replace every bracketed field.
- 2. Open the website builderOpen Cormak.app, sign in and choose website creation. Submit the completed brief as text; check the accuracy of a voice description as well.
- 3. Review the structure and first versionCheck that the necessary sections are present and unwanted features have not appeared. Compare prices, facts and images with your materials.
- 4. Make focused revisionsUse the revision prompts above: one problem, a named section and a clear requirement. Review the result after every change.
- 5. Test phones and contact linksOpen the page on a phone. Follow every contact button and check its destination; a Sent message alone does not prove delivery.
- 6. Publish and open the public linkAfter the review, use publishing in the app. Open the public address outside the editor and check the copy, images and links again.
Cormak.app's free plan includes 10 general AI credits per month. Generations and AI revisions use credits, with costs depending on the action. Do not budget the whole project around a single successful attempt; leave room for revisions. Connecting your own domain is available on Pro, and registering a new domain is a separate purchase.
What to check before publishing
- Offer: visitors can tell what you do, who it is for and how to reach you.
- Facts: prices, address, timings and terms are accurate. No bracketed placeholders remain in the copy.
- Phone layout: text is readable, buttons are usable, images do not cover content and the page does not scroll sideways.
- Contact: every button opens your destination. Any real form or payment flow has been checked separately, including its processing.
- Images: you have permission to publish them. Illustrations are not presented as completed orders or client testimonials.
- Search: the page title describes the service, the main heading is clear and the copy answers customer questions. There is no need to repeat a keyword in every paragraph.
- Public version: you have checked the published address, not just the preview inside the editor.
A useful service-page title names the offer and the actual service location, such as Coffee machine repair in [city]. Include a city only if you really serve it. Clear wording helps people understand the page; it does not guarantee indexing, enquiries or a top search position.
